Paid and organic search, connected
Businesses looking for a search marketing agency often need one clear plan for reaching people who are already searching, whether those opportunities come through paid adverts or organic results.
That is where Swift & Co focuses. From our Leeds base, we connect paid search, organic visibility, landing pages and measurement so every part of the work supports the same commercial goal.
What the work can include
Paid-search strategy
Use Google Ads and PPC to capture immediate demand, test propositions and generate evidence quickly.
Organic-search growth
Improve the technical foundations and useful pages that help a Leeds business earn visibility over time.
Lead-generation journeys
Strengthen the path from keyword to advert or result, landing page and enquiry so each part supports the same decision.
Performance measurement
Focus reporting on qualified leads, sales and other meaningful outcomes rather than presenting platform activity as success.
Need one service first?
Explore dedicated support for PPC in Leeds, Google Ads in Leeds or SEO in Leeds.
Frequently asked questions
How much is combined PPC and SEO support?
Combined support has a bespoke fee based on your goals, ad budget, website and the work required across both channels.
What would the package include?
It can include Google Ads, SEO, landing-page advice, conversion tracking and joined-up reporting.
Can we begin with just one channel?
Yes. You can start with PPC or SEO and bring in the second channel when there is a clear reason to do so.
Do you work directly with Leeds businesses?
Yes. We are based in central Leeds and can arrange local meetings alongside phone, email or video calls.
Will PPC and SEO use the same strategy?
They will share the same commercial goals, but each channel will have its own priorities and measures.
How do you set the fee?
We look at your aims, competition, website, ad spend and delivery needs before agreeing a clear monthly scope.